Perhaps you are starting a home business offering professional services. Whether you are an electrician or a proofreader, your biggest question is: "How do I make my business known?" Here are some tips from others who have faced this question. They can help you build a thriving business--right from your home.
Create an elevator pitch for your business. If you have the ability to summarize your business quickly, you can impress people in any situation. These sentences should include the critical points of the business, giving you a starting point for a good slogan.
Register your home business with your local chamber of commerce. Sometimes it's hard to advertise a home business inexpensively, but you can become well-known in your community by letting your chamber of commerce know where you are. People looking for your type of business can inquire and get helpful information, which will help you also. And it won't cost you anything!
Get a dedicated phone line. This is essential, regardless if it's a home or cell phone, if you spend a lot of time talking to clients on the phone. This expense is 100% deductible. If you talk to your clients occasionally, make a note of the calls, and write them off as an expense as long as you have back up to prove that it is a business call.
To advertise your business, create fliers, brochures and postcards. Ask businesses to hang your flier in their window, or post them on bulletin boards. Mail the postcards out to potential clients. To draw in more business put a code on your advertising materials that entitle the clients to a one time discount or free trial service.
Remember to keep accurate records of your financials in your business. You need to monitor your monthly income and expenses to determine whether or not your business is making a profit. If your business is not bringing in enough income to cover your expenses, you will need to find out what needs to be changed in your business model.
There are also some disadvantages to owning a home business, with the most obvious one being that there are no guarantees. You will need to have some money to get started and also, money to live on while your business gets off the ground. Once your business is up and running, you may find it takes many more hours than you had anticipated.
Create an elevator pitch for your business. If you have the ability to summarize your business quickly, you can impress people in any situation. These sentences should include the critical points of the business, giving you a starting point for a good slogan.
Register your home business with your local chamber of commerce. Sometimes it's hard to advertise a home business inexpensively, but you can become well-known in your community by letting your chamber of commerce know where you are. People looking for your type of business can inquire and get helpful information, which will help you also. And it won't cost you anything!
Get a dedicated phone line. This is essential, regardless if it's a home or cell phone, if you spend a lot of time talking to clients on the phone. This expense is 100% deductible. If you talk to your clients occasionally, make a note of the calls, and write them off as an expense as long as you have back up to prove that it is a business call.
To advertise your business, create fliers, brochures and postcards. Ask businesses to hang your flier in their window, or post them on bulletin boards. Mail the postcards out to potential clients. To draw in more business put a code on your advertising materials that entitle the clients to a one time discount or free trial service.
Remember to keep accurate records of your financials in your business. You need to monitor your monthly income and expenses to determine whether or not your business is making a profit. If your business is not bringing in enough income to cover your expenses, you will need to find out what needs to be changed in your business model.
There are also some disadvantages to owning a home business, with the most obvious one being that there are no guarantees. You will need to have some money to get started and also, money to live on while your business gets off the ground. Once your business is up and running, you may find it takes many more hours than you had anticipated.
About the Author:
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